
The Peoples Voice (MDDA research report 2003) (PDF)
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The
study provides an overview of relevant legislation and
policy in South Africa, pre- and post-1994, as well
as a review of international research that reveals global
trends in small media development. It sketches the distribution
of the sector in South Africa, revealing the topography
of service providers and key stakeholders. The report
identifies the interests that are common to small independent
and community media groupings and examines ways in which
the sustainability of these organisations can be promoted.
Providing a range of pertinent data, analysis and information,
this study will be invaluable for anyone wishing to
engage effectively with the small media sector.
The Media Development and Diversity Agency (MDDA) was
established to direct funding and support to the small
media sector in the interests of deepening South Africa’s
young democracy. The principal objective of this study
is to assist the MDDA in its important and complex work.
"The people’s voice, commissioned by the Media Development
and Diversity Agency, provides an important service
in collecting, organising and summarising the wide range
of information about the small media sector, particularly
community media, located in various places. This includes
some historical background, outlines of policy development,
key legislation, initiatives by role players, and so
forth. The authors then use this information to draw
up a substantial list of recommendations for future
interventions in the sector. ...
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